Show & Tell: Using B-Roll to Visualize Stories through Video

There’s a reason you’re using video. It’s an effective way to introduce people to what you do — and calls them to act. With video, you reveal what someone would see if they were with you in-person, first-hand. Your organization is accomplishing even more than a well-crafted mission statement on your website. You’re affecting people, benefitting them, providing relief and giving hope. It’s time we show that.